183K views · 4.9K reactions | In 1990, The North Face sent an...

27K views · 602 reactions | The North Face Renewed program keeps apparel in circulation longer. We repair and wash worn or damaged items so they can explore again, reducing the amount of textiles ending up in landfills every year. By making the choice to re-imagine the lifecycle of our products, we've been able to prevent over 112,000 lbs of textile waste from being put in landfills. Learn more: https://www.thenorthfacerenewed.com/ | The North Face | Facebook

50 years ago today we opened our first shop in the North Beach neighborhood of San Francisco. True to the spirit of both 60’s San Francisco and The North Face, our co-founder Doug Tompkins booked The Grateful Dead to play the grand opening and had Hell’s Angels manning the door. Since then we’ve been devoted to creating gear for seekers, nomads and mountain monkeys like us across the globe. To celebrate our 5th decade in the wild we’re opening our newest location on the famed 5th Ave. in New Yor