How toys for adults became a $7+ billion US industry
36:49
Microsoft NewsDailymotion
How toys for adults became a $7+ billion US industry
Adults are the world’s fastest-growing group of toy buyers. In the US alone, they’re spending over $7 billion a year on toys for themselves, like Lego, plush toys, Hot Wheels, Barbie dolls, and Sonny Angel figurines. The world’s biggest toy producers, like Mattel, are taking notice, and have released entire product lines for adult fans ...
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