The Louis Vuitton City Guide is no longer just cultural marketing — it has become one of the brand’s most valuable IPs and a ...
As price-fixing allegations turn aspiration into suspicion, social media outrage exposes luxury’s core vulnerability: trust justifies premiums, and brands are losing it fast.
For young Chinese, ‘ugly cute’ products offer psychological permission to be vulnerable, creating companions that mirror ...
From Adidas’ big budget runway to emerging designer hubs, the Spring 2026 showcase was a sprawling affair. Shanghai Fashion ...
As Chinese travelers demand more value and meaning, brands are pivoting — creating lower-priced exclusives, emotional touch ...
Chinese automakers have solidified their foothold in Europe, capturing 5.4% of the market, as of August 2025. Subscribe to ...
Golden visas, private cities, and wellness enclaves are replacing penthouses. This shift is changing where the rich settle — ...
Beijing trade tensions escalate, the Chinese aesthetic-inspired beauty brand redirects its international strategy toward ...
Guochao’ made Chinese brands fashionable; ‘zìxìn’ makes them foundational. Today’s consumers buy culture, heritage, and identity — not just style.
Copycat shops in Indonesia exploit trademark rules to legally sell counterfeit Ralph Lauren and Arc’teryx goods, exposing a ...
Refusing to pay holiday markups of 300%, young Chinese travelers armed themselves with tents and transformed public spaces.
Beyond creative director musical chairs, Spring 2026 featured a plethora of brand collaborations from East Asian designers.
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