Luxury brands in China are adapting their digital strategies to balance follower growth and engagement while optimizing ...
Shuting Qiu designs Hennessy bottles, LVMH partners with CIIE, and Casetify taps League of Legends’ IP ‘Arcane.’ ...
Italian group’s struggles highlight the challenges foreign luxury brands face maintaining brand allure, pricing consistency ...
Tmall dominated, driving record beauty sales via its 88VIP program and livestreaming strategies.
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