The best plumping lip glosses do exactly what you think: provide a shiny color payoff with appearance of fuller lips. Like ...

A coatigan is the perfect layer for when temps start to drop! It’s a mix between a coat and a cardigan, and can be styled in ...

While there are a lot of style and beauty trends from the ‘90s that we are totally cool with coming back into play, there are some things — like the chalkier, more drying lipstick formulas of the 20th ...

On April 24, Olivia Rodrigo attended the 2025 2025 Planned Parenthood Gala in New York, where she was honored for being an ...

The Reckoning author Phil Craig out for a drink. We would only have a couple of pints (nothing over the top) while we spoke ...

The beauty world is constantly evolving, and this time it's bringing a host of must-have products. So, what’s worth checking ...

The Black creators of some consumers products are rethinking their business plans as major U.S. companies end or water down ...

MAC’s six-shade concealer palette is “perfect,” according to celebrity hairstylist and beauty expert David Lopez. “It’s ...

I credit this lippie's recent viral status to its comfortable, emollient-rich formula that feels more like a tinted lip balm ...

Valued at $95, you can get this 4-piece crew of makeup multitaskers for just $73. The set includes lash-boosting mascara, a ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

If you prefer nude shades, this one's delicate chai latte tint is for you. Vanilla not only brings a pleasant sweetness but is also full of antioxidants that help neutralize damaging free radicals.