Researchers surveyed senior marketers to learn about how they use marketing technology. They determined that the systems have modest impact, they’re not achieving their expected performance results, ...

Marketing has transformed dramatically over the last decade. What once relied on print ads and billboards now demands agility, data fluency, and strategic digital execution. Yet despite all these ...

In today's competitive landscape, a robust go-to-market (GTM) strategy can determine the success or failure of a product.

With the loss of such a major economic driver, city leaders realized immediately that it was time for a plan of action.

Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...

Picture France in the early 1900s: dusty roads, fewer than 3,000 cars, and travel that felt like an adventure. Enter André ...

What began as a tire company's guide to boost travel in early 20th-century France evolved into the Michelin Guide, a global ...

New outlet in Umm Suqeim offers expert care for passenger cars, SUVs, EVs, motorcycles, commercial vehicles, and more ...

xi, 395 p. : 24 cmAccess-restricted-item true Addeddate 2022-10-11 19:02:21 Associated-names Bastien, Vincent Autocrop_version 0.0.14_books-20220331-0.2 Bookplateleaf 0002 Boxid IA40734812 Camera USB ...

About Sysco Sysco is the global leader in selling, marketing and distributing food and related products to customers who prepare meals away from home. This includes restaurants, healthcare and ...

This is Sysco's third partnership with MICHELIN, following the inaugural MICHELIN Guide Texas Ceremony in November 2024. Sysco was also a partner in the 2025 MICHELIN Guide Florida Ceremony. About ...

The Michelin Guide has revealed its 2025 selection for Estonia, honouring a record 43 restaurants nationwide. The 2025 edition of the Michelin Guide Estonia features a record 43 restaurants – eight ...