University of Illinois Physics Professor Paul Kwiat and members of his research group have developed a new tool for precision measurement at the nanometer scale in ...

As a measuring tool, the jigger helps bartenders pour precise amounts. The word “jigger” also signified an old measurement roughly equivalent to 1.5 ounces.

The Market Basket Measurement Tool for Sustainability will gauge the current greenhouse gas, energy and water impact of CPG items in the basket, and also determine the environmental impact these ...

Today's leading companies are implementing AI-backed technology powered by rich first-party data to better understand their campaign’s performance and more accurately predict the impact of ...

A new Luminate tool measures music artists' influence for brand deals based on streaming and social media footprints, public appeal and other factors.

The tape measure doesn't seem like a jack-of-all-trades device, as its main function, measuring things, is in the name. It is among the tools that no DIY enthusiast should be without. Everyone ...

Amperity’s new measurement tool allows brands to regularly measure the total impact of their digital advertising campaigns across online and offline sales. This unprecedented visibility enables ...

Google's marketing mix model, Meridian, promises to help advertisers better measure their marketing impact across channels.

MEAZOR is an Indiegogo-funded tool that packs six measurement functions into a pocket-sized form. Create 2D floor plan scans in seconds with point-and-shoot measurements or use the rolling ...

Chicago, Oct. 01, 2024 (GLOBE NEWSWIRE) -- Circana™ is pleased to announce today that it has been designated by Snap Inc. as a preferred measurement partner. This new agreement expands the ...

Nielsen competitor iSpot.TV has been named as the preferred measurement provider by MobileFuse, a connected TV and digital out of home advertising platform.

Background Interventions to promote physical activity (PA) among older adults can positively impact PA behaviour and other health outcomes. Measurement of PA must be valid and reliable; however, the ...