The beauty of Lego is that it both retires sets, never to be seen again, and also updates sets, making something old new again. In the case of the Helicarrier, one of the big, signature vehicles not ...

Following a leak earlier this week, LEGO has finally revealed some official shots of its upcoming S.H.I.E.L.D. Helicarrier. Confirmed for a June 1 release, it has 3,057 pieces and will retail for a ...

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Lego on Tuesday reported a 12% jump in revenue for fiscal year 2025 and reported consumer sales that far outpace the broader toy industry. Its brick sets based on Formula One, botanicals and popular ...

From the moment 4-year-old Cameron first stepped out into Glimmer in Spyro 2, he knew video games were going to play a central role in the rest of his life. Though he never planned to make it the ...

From the moment a pixelated Gengar and Nidorino faced off in the opening animation of the first Pokémon games on the original Game Boy back in 1996, the Pokémon franchise has been a perennial favorite ...

Even your Legos are going through a technological revolution. The toy company unveiled its “most significant evolution” in 50 years — the Lego Smart Brick, a standard 2×4 Lego brick with a tiny ...

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds interactive lights and sound to the Lego experience—including the minifigs.

LEGO has introduced its first-ever LEGO Marvel mini bust collection, spotlighting Iron Man and Iron Spider-Man. Designed for display and built for fans ages 18 and up, the collectible busts mark a new ...

Billund, Denmark - Millions of people around the world instantly recognize the look, the feel — especially under foot — and even the sound of LEGO. The plastic blocks have shaped childhood memories ...