Manufacturers have been hard-hit by the changing tastes of consumers, who now seek more low-sugar, portable options for ...

U.S. sales of the colorfully packaged morning staple have been in a decades-long decline, a trend back in the spotlight with news Italian confectioner Ferrero Group plans to purchase WK Kellogg, maker ...

Ferrero, the European confectionery giant behind Nutella and Ferrero Rocher, is set to acquire WK Kellogg Co ., the maker of ...

Ferrero will acquire WK Kellogg in a $3.1B deal, adding top cereal brands like Frosted Flakes and Special K to its growing ...

WK Kellogg Co’s headquarters is in Battle Creek. After the transaction closes, Battle Creek will remain a core location for ...

The current company was formed in 2023, when Kellogg's snack brands like Cheez-Its and Pringles were spun into a separate ...

Italian confectioner Ferrero, known for brands like Nutella and Kinder, is buying U.S. cereal company WK Kellogg in a deal ...

WK Kellogg, the maker of iconic American cereal brands, will be folded into the privately held owner of Nutella and Tic Tacs in a $3.1 billion deal.