Spots taking place in a town called WhoKnewVille reinforce a messaging platform that challenges consumer perceptions around the retailer’s image.

It's official — Walmart's Black Friday shopping event will kick off early on Monday, November 11 (in-store shopping begins November 15). The retailer recently released its much-anticipated Black Friday ad, and we are pleased to announce that the deals ...

Walmart Inc. is releasing a 10-episode series of ads parodying popular TV shows to promote its Black Friday Deals for Days sales. A trailer released on Sunday on YouTube describes the "Deals of Desire" series that promotes the sale starting Nov. 11 as a ...

“Gilmore Girls” characters Luke and Lorelai have reunited for the first time since 2016 … in a new Walmart ad. Scott Patterson (Luke) and Lauren Graham (Lorelai) acted in the commercial alongside Sean Gunn as Kirk — set in the show’s iconic town ...

Walmart announced Oct. 14 it would use OpenAI's ChatGPT chatbot to let customers shop and pay using ChatGPT's Instant Checkout technology.

Walmart heiress Christy Walton's advertisement in The New York Times over the weekend has led some consumers to threaten a boycott of the retailer. The ad promoting a nationwide anti-Trump protest has prompted backlash against Walmart despite the company ...