In my April 2024 CRM column, I pointed out the fact that from the first sales performance study CSO did, in 2004, to the Sales Mastery’s most recent, in 2024, the win rate of forecast deals is ...

For home care agencies, CRMs are the future of marketing. These tools allow you to streamline the journey from lead to client ...

Admetrics provides data-driven solutions designed to optimize marketing performance. With a focus on insights that improve ...

OTR Global upgraded its view of Salesforce (CRM) to Positive from Mixed, citing partner checks that indicated a slight uptick in new-logo ...

Analyst Bradley Sills of Bank of America Securities reiterated a Buy rating on Salesforce (CRM – Research Report), boosting the price ...

Marketing should be positioned as a strategic driver of growth and long-term value. How do you make that happen?

Nuvve Holding Corp. ("Nuvve", "we", the "Company") , a green energy technology company that provides a globally-available, commercial vehicle-to-grid (V2G) technology platform that enables electric ...

Now customers using both Scarf and Salesforce can glean new insights from open source usage data for the first time OAKLAND, ...

Polen Capital, an investment management company, released its “Polen Focus Growth Strategy” third quarter 2024 investor ...

Bill Ackman of Pershing Square Capital Management and Andreas Halvorsen of Viking Global Investors are two billionaires worth ...

Salesforce, Inc. (CRM) is currently at $342.00, up $20.05 or 6.23% --Would be new all-time high (Based on available data back to June 23, 2004) --On pace for largest percent increase since May 31, ...

Finally, Segment acts as a CDP that uses AI to organize and activate data for precise targeting. These tools not only refine segmentation but also enable marketers to deliver highly personalized ...