Sometimes ball isn’t life. While the mantra, ‘ball is life,’ has ran through middle schools, high schools, colleges and has fueled guys all the way to the NBA, there comes a time ...

South Carolina star sophomore MiLaysia Fulwiley reacted to Steph Curry repping her on Thursday night and explained her new custom Curry Brand shoe.

Nike is making it more affordable than ever right now to grab a highly rated pair of basketball shoes. The Big Swoosh is ...

Los Angeles Lakers superstar Luka Doncic is one of the best players on the planet, and right now a markdown at Nike is making ...

LA Clippers guard James Harden said most NBA player's signature sneaker lines "drop" over time, but explained why his adidas ...

The Akron Zips are encouraged by some aspects of their NCAA Tournament matchup against the Arizona Wildcats. Other facets ...

Ruby Whitehorn is driven on the court with Lady Vols basketball by giving back to her hometown of Detroit one day.

Shohei Ohtani's first New Balance colorway releases in Japan. Check our Sneakers news for more upcoming releases and breaking ...

An inside look at how the Kentucky men’s basketball program transports team equipment for games away from Lexington.

Nike makes some of the most desirable basketball shoes on the planet, but the sneakers frequently cost $100 or more. But that ...

Mark Byington's work in one season as Vanderbilt basketball coach has already been extraordinary. Now there's nothing to lose ...

After Booker rebounded an Ole Miss miss while wearing one shoe, she flipped the basketball to Harmon. In turn, Harmon flipped Booker's shoe back to the SEC Player of the Year. Harmon then quickly ...