Damian Lillard is continuing to make a name for himself with the Milwaukee Bucks, this time with an off-the-court milestone.

Lillard, whose contract with the sports brand expired last offseason, joins LeBron James, Steph Curry and Kevin Durant as the only active players with lifetime shoe endorsement contracts.

The classic Adidas Superstar will receive the Damian Lillard treatment. Check our sneakers news for more upcoming releases!

Customers have said, "Very good all around shoe and can be used for more than just basketball. Well done adidas." Another five-star reviewer even labeled these Damian-Lillard-inspired shoes the ...

This article originally appeared on Hoops Hype: Sneakers of the week: Damian Lillard, Zion Williamson, Victor Wembanyama, ...

Damian Lillard had to wait almost 2.5 NBA seasons for the ninth installment of his signature sneaker line. However, good things come to people who wait. It has been quite the season for the ...

You can now add a fourth player to that list. According to Shams Charnia of ESPN, Damian Lillard has signed a lifetime shoe deal with Adidas. He becomes just the fourth active player to sign a ...

The 34-year-old point guard will now surpass $600 million in career earnings from his on-court salaries and shoe endorsements. Lillard’s extension coincides with his recent triumph alongside ...

In fact, the only person who played that day that scored more than Simons was Bucks forward Giannis Antetokounmpo. The Greek Freak scored 31 and grabbed 11 rebounds. Aside from Dame and Giannis, the ...