A grandmother in rural Zambia has become an accidental style icon and internet sensation - after agreeing to play dress-up ...

Morgan Fereday and her partner James Wilson own Fereday, an alterations, gifts and clothing store in Pokesdown.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The growing Minnesota Latino community is hungry for fashion that incorporates style with culture, and a number of designers ...

Creatively competitive, these young kids spent their days inventing increasingly flamboyant ways to dress up and show off at ...

Burberry, you might assume, is as British as Paddington, afternoon tea and John Lewis Christmas adverts. But when the fashion ...

The year is 1987. My stint as General Counsel of Sergio Valente has come to an end after the break-up of its partners. I ...

This season’s runways offered plenty of pieces meant for real life. It was a welcome change of pace—one that was filled with ...

Fall is one of the best times of year for fashion! With holiday parties, it can be a challenge to style all the emerging trends. Julia Chiango of Shop Ella Boutique shared different ways to ...

The athleisure movement began as gym wear made its way into daily life, driven by a cultural shift towards active, ...

Euro-girl winter is here! See what French-looking pieces we're grabbing for our winter gatherings, errands and coffee dates ...

Fast fashion brands are about making trendy, affordable clothes quickly to match what’s popular. It’s especially loved by ...