In today’s rapidly evolving digital landscape, protecting brand identity has become more critical than ever. With the rise of ...

Several brands come to mind when one thinks of high-performance computers, laptops, and PC components. Razer, Gigabyte, ASUS, NZXT, Nvidia, AMD, Intel, Alienware, to name a few, are known for ...

IonQ (NYSE: IONQ), a leader in the quantum computing industry, and Ansys (Nasdaq: ANSS), have joined forces to integrate ...

Many IT product names hide a story, a joke, or a message. We reveal what lies behind the seemingly normal names of hardware ...

Which is exactly where the best rebrands come in. Rebranding has the power to breathe new life into established names, ...

Today I am posting an interview with Ray King the founder of Porkbun. Ray has been in the domain industry a long time and has had a lot of success. Most people get back with a couple lines, Ray was ...

After name changes, market refocusing, and adapting to technology, mattress maker Kingsdown is a modern company. But it's ...

Amazon has seen its market share erode in apparel as Shein and Temu quickly expanded in international markets, but offering a ...

The 117-year-old family-owned kosher confectionery looks to the future with a new look, single-serving packages and ...

Using lighter colors, such as white or light gray, in a logo or brand design can convey a range of positive attributes. White is often associated with purity, cleanliness, and simplicity, making it a ...