It all started with an “emergency” when German student Lydia Rouka returned to Korea from vacation only to find that her room ...

Joanna Gaines’ signature design style met a childhood icon this weekend, as her new Barbie Doll and Hearth & Hand Townhouse ...

Barbie's new occupation? A haunted Mexican folklore figure known for drowning her children in a fit of grief and rage.

As tariffs squeeze margins and Barbie loses her shine, Mattel leans on Hot Wheels and Hollywood partnerships for momentum.

Houston-born dancer, choreographer, producer and actress Debbie Allen is part of a new Barbie collection, Mattel announced ...

Uno cards, Hot Wheels cars and American Girl dolls are popular purchases, according to Mattel, while Barbie and Polly Pocket ...