FiercePharma6d
AbbVie's Skyrizi rockets to top of TV drug ad spenders' list with single largest monthly total this year
AbbVie is reaching for the Sky(rizi) as it spent a staggering $51.5 million on TV drug ads for its immunology blockbuster in October. | AbbVie is reaching for the Sky(rizi) as it spent a staggering ...
Campaign India13d
India's print ads thrive amid Diwali's spark
The innovation of QR codes within print ads, allowing readers to transition seamlessly to online engagement, has further strengthened print’s relevance. Measuring ROI in print Unlike digital media, ...
GSK’s Trelegy TV ad depicts the reality of living with COPD
GSK’s Trelegy, a treatment for chronic obstructive pulmonary disease (COPD), aimed to address a gap in the market with its ...
CNN7d
Google and Meta are blocking political ads to combat misinformation. Some experts say it’s too late
Facebook, Instagram, Google and YouTube are clamping down on political ads in an effort to combat misinformation that could undermine trust in the results of a contentious election or stir up unrest.
NPR11d
More than $10 billion has been spent on ads in the 2024 election
Altogether, $10.5 billion has been spent on campaign ads in the 2024 election cycle, on races from president down to county commissioner, according to data compiled by the ad-tracking firm ...
The New York Times13d
A Spooky Halloween Ad Tries to Tie Harris to Migrant Crime
A pro-Trump super PAC ad in the style of a mini-horror film uses misleading claims as it tries to frighten voters about the prospect of a Harris presidency. By Theodore Schleifer A pro-Trump super ...
The Boston Globe6d
Gronk expands his acting portfolio
As for Gronk, he’s currently appearing with Sam Elliott in ads for USAA, the insurance company. It’s a memorable pairing: the greatest goof in sports joins forces with the greatest mustache in ...
The New Yorker12d
How Far Can Political Ads Go to Swing the Vote?
I was looking for a sports bar, both to watch the Eagles play the Browns—when in Rome—and to look out for any ads that might be ... ♦ Published in the print edition of the November 11 ...
CNN25d
Here’s how Trump, Harris and their allies have altered their ad spending strategies in October
Ads referencing taxation, which warn of potential Democratic-led tax hikes, rose as a share of GOP broadcast TV spending to 40%, becoming the top-ranked issue in the first two weeks of October ...
infectiousdiseaseadvisor.com8d
Arexvy Looks Promising for RSV Protection in Younger At-Risk and Immunocompromised Adults
Preliminary data were announced from 2 clinical trials evaluating Arexvy in a broader population of adults at increased for RSV disease.
Ad Age29d
Behind Shein’s new campaign as Gen Z favorite prepares for holiday season
Are you a print subscriber? Activate your account. By Ad Age Studio 30 - 1 day 13 hours ago By Ad Age Staff - 1 day 15 hours ago By Ad Age and Creativity Staff - 1 day 17 hours ago 1 day 19 hours ...
Zacks.com on MSN13d
GSK Q3 Earnings Top, Stock Down on Lowered '24 View for Vaccine Sales
GSK plc GSK reported third-quarter 2024 core earnings of $1.27 per American depositary share (ADS), which beat the ... to ...