Starbucks Singapore is tapping into national pride and nostalgia with a multi-layered campaign celebrating the country’s 60th ...

Superstar' back into the cultural spotlight with a bold reminder that the original streetwear icon isn’t just a throwback.

Milo is collaborating with Adidas to launch limited-edition T-shirts and pins to celebrate the beverage brand's 75th anniversary and Singapore's 60th birthday.

Explore how Damian Lillard’s partnership with Adidas turned “Dame Time” into a powerful global marketing campaign.

Anthony Edwards is a great basketball player. He is also one of the best dunkers on the planet. Adidas made sure to remind the world of that with a genius marketing campaign on Thursday night.

Adidas tackles sports sideline pressures with ‘You Got This’ campaign An effort launching just days after rival Nike’s splashy Super Bowl ad features star athletes and amateurs overcoming moments of ...

Ahead of the NCAA Division I Women's Soccer Championship, six University of Washington players star in a new NIL campaign with the Huskies' apparel partner. adi ...

But first, they wanted to personally thank Milo for helping the campaign smear once “useful idiots,” allies no longer wanted in Trump’s orbit, he says.

Today, adidas Originals announces a one-of-a-kind partnership between two global superstars, Benito Antonio Martinez Ocasio, better known as Bad Bunny, and soccer legend Lionel Messi.

Bella Hadid is addressing the Adidas campaign she recently starred in, which has stirred controversy for its association with a terrorist attack.

For American professional sports, the busiest time of year is approaching. October is the rare month when the NFL, MLB, NBA, WNBA and NHL are all in season. Adidas is celebrating the sports-palooza ...

Bella Hadid says she regrets Adidas sneaker campaign that evoked 1972 Munich Olympics massacre Subscribers are entitled to 10 gift sharing articles each month.