As with all industries, government regulation across the globe is set to have a critical impact on the advertising industry ...
In this TTTV, Ciarán O’Kane is joined at the whiteboard by Jonas Allaaoua, junior data scientist at Nexta, to discuss ...
US Senators Urge Biden to Extend TikTok Ban Date; Perplexity’s Value Triples; Sony to Become Largest Shareholder of Kadokawa ...
With the new ID-less solution landscape map, NumberEight is providing a much-needed resource to help advertisers, agencies, ...
In recent years, DOOH has evolved from static billboards into sophisticated, digital-first assets that allow advertisers to ...
The partnership expands the capabilities of Axis's demand-side partners by offering access to AdInMo's inventory of ...
On the final MadTech Podcast episode of 2024, ExchangeWire head of content John Still is joined by CEO Rachel Smith and COO ...
adWMG is a part of global WMG International - a focused monetisation and promotion platform focusing on providing professional advertising services for console game developers/publishers and ...
Experian doesn’t fit the SSA (Super Signal Aggregator) mould. It is not selling contextual or attention or brand safety. It ...
Steven Broadhead, MD EMEA at Nexxen discusses the power of ACR data. He examines strategies for its use, and how it can give advertisers an advantage in the evolving TV landscape. In recent years, the ...
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