The buttery blonde is the trend that's taking the hair color world by storm in 2025. This soft and warm shade is perfect for everyone, no matter your skin tone.

The trick is choosing a shade that works with you, not against you. Ahead are the 5 best hair colors to look younger, ...

A change of season brings with it fresh hair colours and cuts - and this spring, stylists have revealed that the warmer days ahead are all about blondes, with four key shades taking centre stage: ...

Addison Rae is always at the top of our style and beauty inspo lists. The rising pop star is known for showing off her eclectic and very Y2K -leaning aesthetic. And now she's leaned into a very ...

From Sabrina Carpenter to Serena Williams, honey butter blonde is the hair colour of the moment. Want to try it out yourself? Here’s what to ask your hairdresser for… While it might feel like ...

Since she stepped onto the scene in the mid-2000s, Swift’s hair color ... slightly buttery gold—which was characteristic of the era. Subsequent years saw her blonde cooling significantly ...