Instagram influencers often lead glamorous lifestyles—in fact, that’s kind of their whole thing. But where does the money come from to live in luxury? Influencers can earn income in a number of ways, ...

For beauty gurus, fitness aficionados, and fashion enthusiasts, Instagram isn’t just an app—the social media (and financially!) savvy can also use it to launch lucrative careers. Want to get in on the ...

If you’ve been on Instagram, you’ve probably noticed some of your favorite accounts have a variety of product reviews encouraging you to purchase the next best face serum or clothing line. Some ...

Forbes contributors publish independent expert analyses and insights. Kristen Bousquet is an influencer and creator monetization coach. Understanding how to become an influencer and make money doing ...

Instagram reaches 3 billion users, driven by popular features like Reels. 2025 U.S. ad revenue for Instagram forecasted at $32.03 billion, a 24.4% increase. Instagram's targeted ads and in-app ...