Lucy Miller thinks everything online is deeper than it seems when viewed with a trained, chronically-online eye.

There are plenty of justifiable reasons to slam someone as performative, especially in the current system. Every loser using ...

Forbes contributors publish independent expert analyses and insights. Kian Bakhtiari writes about Gen-Z marketing and social impact. Performative males have emerged as the archetypal Gen-Z meme. The ...

Masks are fun at Halloween, but find out why experts warn that masking who you really are at work can be dangerous for your mental health and risky for the company's bottom line. In September of this ...

Teens are using the phrase “performative male” to call out boys who act a certain way to win approval from girls. These labels can make boys feel confused or ashamed about their identity and relation ...

All the world’s a stage, And all the men Merely performative? Taylor Swift, Sylvia Plath, tote bag and of course matcha...that's how the social media is labelling men as "performers". Performers of ...

As a new archetype gains traction, contests in Seattle and New York have found some men embracing the label — and signifiers like books, records and Labubus. By Alisha Haridasani Gupta and Nicole ...