A Toys R Us commercial sparked major backlash for its use of artificial intelligence. The fallout marked the latest example of public outcry in the face of the nascent technology, Forbes reported ...

Toys R Us is following in the footsteps of the biggest toy manufacturers and creating entertainment content to grow its brand.

Toys R Us is facing backlash online after releasing a short promotional film that was generated almost entirely with AI.

Toys "R" Us is back with a cutting-edge short film using artificial intelligence to tell the story of its origins that's innovative and nostalgic.

Toys “R” Us has sparked backlash and controversy after creating an unsettling AI-generated ad using OpenAI’s Sora.

Toys “R” Us riles critics with “first-ever” AI-generated commercial using Sora AI-generated commercials are here, and critics are displeased—but human work is still key.