Walsh approached the plush toy brand more than a year ago with the idea to license its characters for a line of themed kids toothbrushes. Squishmallows agreed, and six months late ...

Squishmallows, for their part, were released in 2016 and are known for being super squishy and for their distinctive oval shape. Skoosherz were debuted in 2024 and are similarly cylindrical ...