Volvo is known for making cars packed with safety features but it’s a low-tech safety solution for cyclists that has proved a surprising success. The car manufacturer teamed up with a Sweden-based ...

It’s a good time to ride a bike, especially in England. Bike-sharing abounds in London town. By this time next year, the North-South Cycle Superhighway should be open for business. And Volvo just ...

Car giant Volvo is turning in a slightly different direction for its next project, it's called Life Paint. It's a highly reflective spray you can apply to your bicycle and your clothes. Drivers can't ...

The spot, which picked up a Cannes Lions Grand Prix in 2015, courted a complaint after a viewer spotted the ad on both YouTube and Volvo's own website last December. The video in question demonstrated ...

I have mad respect for people who ride their bike to work. If you can get your human self out of bed that early in the morning and propel yourself to work, not only are you 100% more motivated than ...

LONDON, March 28 (UPI) --Automotive giant Volvo has released a water-based spray paint that's invisible during the day and highly reflective at night. The spray paint, called Life Paint, is intended ...