Somehow, product jingles just stick in your brain forever. No matter how long ago we last heard them, they come right back as soon as we see a vintage commercial again. Many have entered the ...

This week we're featuring some of those outstanding jingles that ingrained themselves into our gray matter. You know, the ones that were on worn VHS tapes of holiday specials. The ones that made ...

A jingle is created or composed to represent a brand or product and forms an integral part of its identity. It is composed of different elements: one or more voices, one or more instruments, a ...

Advertisers use jingles as a way to build a relationship between their product and the consumer. An effective jingle will get inside the head of consumers and remind them their product exists.

Although the jingles are strongly associated with Oscar Mayer, Mr. Scott said he insisted on avoiding anything too reminiscent of the old spots in music for the new ads.

CBS wants to cue up “Jingles” in the summer. The network is readying a new reality show from producer Mark Burnett where contestants compose melodies to sell products. CBS ordered eight ...

When you buy something at the shops, would you want to hear an advertising jingle for the product ring out across the store as the cashier scans your purchase? Florian Wesch, a computer science ...

In a new video promoting their recently-announced home cleaning and self-care product line, Safely, which launches on Thursday, Teigen and Jenner, came together to attempt to write a jingle to ...

From our Who’s Buying What page: “Live 95-5” in Portland, Ore., used TM Studios to create a new custom jingle package. The adult CHR station is owned by Alpha Media. In addition to jingles, “They ...