Dunkin' changed its points policy and cost a loyal customer $260. Know the risks of loyalty programs.

It took Aaron Braun years to get more than 93,000 Dunkin' rewards points, but after a policy change he's left with a fraction of that.
Cruise Hive

Royal Caribbean Reveals Points Choice and It Could Change Loyalty Forever

Royal Caribbean reveals Points Choice, a major new loyalty system linking Royal, Celebrity, and Silversea with fresh perks ...
Axios on MSN

Royal Caribbean Group expands loyalty across Royal Caribbean, Celebrity, Silversea cruises

Royal Caribbean Group is shaking up cruise rewards by expanding how travelers can use their loyalty points — no matter which ...
Parade on MSN

American Airlines Is Tweaking Its Loyalty Program for 2026, With a Few Surprisingly Useful Extras

American Airlines has revealed what’s changing—and what’s staying the same—in its AAdvantage loyalty program in 2026. The ...
Alaska Public Media

5 things to know about Alaska Airline’s new Atmos Rewards program

The company’s loyalty program was rebranded to Atmos Rewards last August, but the change brings more than a new name.
CMS Wire

The Loyalty Program Illusion: Why Points Don’t Equal Preference

Loyalty is a habit. Most repeat behavior comes from habit or convenience, not brand attachment. Programs mask problems. Points-based loyalty programs often cover for weak experiences or lack of ...
Upgraded Points on MSN

Why I spread my points across programs — and why you should, too

For years, I’ve seen the same mistake play out repeatedly. Someone reaches out to me for help booking an award flight or ...