The adoption of marketing automation (MA) among B2B brands is not going to slow down any time soon – an indication of the increasing importance of technology for B2B marketers. If you’re either in the ...

A revised master plan aimed at leveraging the potential of the Nigerian capital market formally came into effect yesterday with reassurance by all stakeholders to support the implementation of the key ...

Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to ...

Chase is the CEO of ProAI, an AI-powered platform providing customized tools and advisory to help businesses start, fund and scale. In today's hypercompetitive business landscape, marketing success ...

As a marketing automation consultant, a chunk of my time is spent reviewing and correcting the setup and account structure issues I see every day in automation platforms. More often than not, ...

As many global regions look to January 2025 for their FRTB implementation, firms are preparing for what is widely seen as a seismic change to the way they evaluate and measure market risk. With most ...

DUBLIN--(BUSINESS WIRE)--The "Growth Opportunities in Generative AI Implementation Platforms, Global, 2024-2029" report has been added to ResearchAndMarkets.com's offering. This report provides ...

The compliance date for the SEC’s new investment adviser Marketing Rule is November 4, 2022, allowing just over a month for an investment adviser to finalize its implementation process to comply with ...

If you don’t have a real estate marketing plan, you’re likely missing opportunities to grow your business. It’s important to be intentional in your real estate marketing strategies to give you the ...

Enterprises without integrated systems face inefficiency, which often presents itself as an organizational process. Departments exist separately from one another, and spreadsheets disappear between ...