The PyeongChang Winter Olympics may be over, but there’s already chatter about the next games. On Wednesday, Tokyo released the official mascots of the 2020 Summer Olympics: a pair of futuristic ...

Logos are everywhere. They’re printed on your shirt, stamped on your morning coffee cup, and glued to your phone. We interact ...

What do Amazon, Baskin-Robbins and Toblerone have in common? They all have hidden messages in their logos. Here's what they are and what they mean. Whether or not we realize it, we’re surrounded by ...

Logos are an integral part of American sports. It is a great aspect of the whole fan experience. Defending your teams—or criticizing rival organizations. There is, however, more than meets the ...

If you've always noticed something odd about the HBO logo on their streaming platform, here's why: it's poorly designed.

NEW YORK, NEW YORK – JUNE 02: Detail of a jersey patch worn by DJ LeMahieu #26 of the New York Yankees for Lou Gehrig Day during the first inning of Game Two of a doubleheader against the Los Angeles ...

Skateboard graphics have been written about endlessly for the past ten years, but the skateboard logo is often overlooked. So, it's ironic that in 2011, the skateboard logo has become the skateboard ...

The Sacramento State logos and logotypes presented on this site are registered trademarks owned exclusively by California State University, Sacramento. University faculty, staff, and delegates thereof ...

For a diverse and growing field of 2020 Democratic contenders looking for a winning branding strategy, a lot is riding on the humble campaign logo. Whether through color, typeface, slogan or symbol, ...