NBA logo creator Alan Siegel says he chose Jerry West’s likeness by accident after spotting a snapshot of the Lakers icon in a magazine photo archive.

The Icon Jerry. Growing up, like many kids passionate about sports, I had my heroes. In baseball, there were countless that ...

The NBA logo is synonymous with sporting excellence, representing the enduring strength and discipline of the sport, but believe it or not, the classic emblem has surprisingly humble origins. If ...