The automaker has a plan to catch up to rivals rolling out high-performing, affordable electric vehicles. But first, it has ...

"Customers have shown that they will not pay any premium for these large EVs," Farley said in an earnings call.

Ford was one of the early birds of the all-electric pickup truck market. Sure, you could say the GMC Hummer EV pickup or the Rivian R1T were just ahead of the Lightning, but they weren’t ...

The Ford F-150 Lightning is superlative ... but this “Raptor-swapped” F-150 Lightning may be the largest leap forward for the electric truck aftermarket. It’s a collab between Leif Johnson ...

Ford’s F-150 Lightning is losing ground in the US with new electric pickups like the Tesla Cybertruck and Chevy ...

We then ran this electronic facsimile of our yearlong test truck through AirShaper ... our yearlong Ford F-150 Lightning drag area (Cd times frontal area) started out a bit better than we ...

Ford's decision to pause production of its electric F-150 Lightning pickup truck raises questions about the overall demand for electric vehicles. Ford is tapping the brakes on F-150 Lightning ...

No one ever suspects a humble pickup can drag until one of ... of horsepower and torque. Ford was making performance trucks ...

The Lightning ... Ford's first fully electric pickup. The standard-range battery has an EPA-estimated range of 240 miles. We got 270 miles in a highway range test of our extended-range battery truck.

but in this comparison it faces staunch competition in the form of the Rivian R1T - our 2022 Motortrend Truck of the Year - and the Ford F150 Lightning - our 2023 Motortrend Truck of the Year.

Learn More. The F-150 Lightning is Ford’s first fully electric pickup. In many ways it looks and feels like a regular full-sized truck, except it has blistering acceleration, a more comfortable ...