Viant CEO Tim Vanderhook talks about the impact of shopping in AI platforms and what marketers must do to prepare for the ...
Adaptable roadmap essential. Building, borrowing, or buying capabilities key for dynamic digital commerce strategy. Investment priority shifts. CMOs focus on enhancing digital commerce capabilities, ...
Kaspersky has recently shared end-of-year insights on AI-driven shopping and privacy. and what the retail and e-commerce ...
Execution, not vision, is the real B2B commerce problem. Most initiatives fail when pricing, contracts, data and workflows ...
For a long time, the importance of customer experience for B2B clients was underestimated. Businesses believed that B2B buyers do not care about difficult-to-formalize things like the convenience of ...
Smart contracts (programmable rules that govern how one interacts with a digital item) and regulatory clarity are enabling creators of digital products—such as tickets, game items, NFTs, and ...
NEW YORK, Oct. 24, 2023 (GLOBE NEWSWIRE) -- Flywheel, a trailblazing force in digital commerce since 2014, today announces the integration of 11 unique Ascential Digital Commerce brands to form a ...
Tencent MIDAS and Mastercard have announced a new collaboration to accelerate the future of digital commerce for the global ...
The confluence of new technologies, new entrants and new consumer demands has catapulted retail into a state of flux. These market shifts are influencing not only the way in which shoppers choose to ...
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