Customer relationship management consultants provide independent advice on solutions for managing customer service and customer relationships. Their aim is to help clients improve customer ...

Jon Ferrara knows a thing or two about business relationships. He’s one of the pioneers of the CRM (Customer Relationship Management) software industry, having founded Goldmine in 1989 and selling it ...

Relationship marketing focuses on interacting with customers long term, rather than simply trying to make a quick sale. If you focus on learning customers' personal tastes and understanding their ...

As business practices adapt, change, and develop over time, new terminology tends to get added to the standard business lexicon. A relatively recent addition is ‘customer relationship management’. Of ...

Customer relationship management was originally devised as a way to optimize sales by gathering intelligence on customers and targeting them with tailored campaigns. However, as social media emerged ...

Opinions expressed by Entrepreneur contributors are their own. As a serial entrepreneur, I know firsthand how important it is to connect with customers. Building relationships is key to learning your ...

Alex Williams is a full-stack developer and technology writer in the United Kingdom specializing in web development and data management. Small businesses face many challenges when managing customer ...

Retaining customer loyalty is vital to the long-term success and profitability of your business. With industry consolidation, increasing competition, and changes in the marketplace, you need to work ...

Opinions expressed by Entrepreneur contributors are their own. Our customers are one of our greatest assets. Without them, we’re simply just a person sitting next to a sidewalk with a bunch of cups of ...