You don't have to wait until your marketing plan is fully executed before you measure its effectiveness. By building controls into your plan, you can determine whether your marketing strategy is ...

When you need to take emergency contraception like Plan B, it's usually just that — an emergency. Maybe a condom broke, for instance. Or maybe you were taking a hormonal birth control pill, but after ...

Implementation, evaluation and control are like the three legs of a stool; remove one, and the stool wobbles and crashes to the ground. If you remove one of these items from a marketing plan, it falls ...

Plan B One-Step, also known as the morning-after pill, is an oral medication and is most effective within 72 hours of having sex without birth control. Here, we discuss the best places to get this ...