The start of 2022 not only marks a new year but also the graduation year of the MBA Class of 2022. As they begin their last semester, we asked EC (second-year) students about their first cold call, ...

Members of Fast Company Executive Board share their expert insights. [Image: Courtesy of the individual members.] The Fast Company Executive Board is a private, fee-based network of influential ...

Making a cold call pitch to prospective clients that you're trying to convert may sound intimidating, stressful or frustrating at times, but if you practice this personal outreach every day, you'll be ...

Any new business owner is full of doubts, if not about the financial situation of the company, then at least its long-term success. When you start out facing an empty client roster, there's a lot to ...

Opinions expressed by Entrepreneur contributors are their own. Do you like receiving cold calls? Of course you don’t — nobody does. The phone is still a valuable tool, but traditional cold calling ...

Cold calling is a sales strategy that involves phoning a potential customer unsolicited in the hopes of getting them to buy your goods or services. Granted, cold calling isn’t always the most popular ...

Confidence is the key to cold calling success, and that confidence comes from being uncomfortable. That’s the word from Katelynn Blackburn, founder of Diligence Agencies, where she provides financial ...

Cold calling usually isn’t a part of what real estate agents look forward to, but it still works if you do it right. Picking up the phone and having a direct conversation is one of the quickest ways ...