Channel 4 is tonight launching a new ident for the IAAF World Athletics Championships, featuring Usain Bolt, the world’s fastest man. The ident, which will show Bolt being transformed into the Channel ...
Apple TV’s in-camera ident highlights craft over CGI; Channel 4’s 1982 launch ident once did the opposite, pioneering broadcast 3D graphics. A comparison of two branding moments separated by four ...
The ident celebrates the 40th anniversary of the animation’s debut on Channel 4 and features beloved characters from The World of The Snowman. Channel 4 has commissioned award-winning production ...
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