A CRM system is the ultimate business resource for streamlining operations across sales, marketing, and customer service, ultimately improving efficiency and productivity. Moreover, a CRM is vital for ...

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Choosing a CRM for your small business can feel daunting, with many options and factors to consider. However, if you follow a few best practices, the process can be straightforward and productive — ...

Headlines abound with news of CRM application failures--with failure rates as high as 80% being reported. At the same time, technology application providers continue to sell CRM as the ultimate ...

It's 11 p.m. on a weeknight. You're at your desk researching customer relationship management (CRM) solutions for the third time this month. Your sales team is growing, customer information is ...

The love-hate relationship with CRM is real. Although they have been widely adopted, CRM solutions often fail to meet the promises made during their selection and implementation process, and they can ...

Understanding the possible challenges to getting started with a new CRM platform enables companies to find solutions that can create a seamless transition to a better and stronger business. Here are ...

It is a truism that each company is unique. What is often not realised is that each therefore needs to approach Customer Relationship Management (CRM) in a manner that suits its own circumstances and ...

Turn inconsistent asset names into a system that improves searchability, reporting and day-to-day execution across teams. The ...