Creative direction shift ...

BrandStudios.AI today launched as the Operating System for AI Brand Creative with Human Intelligence, built for global enterprise, scaled businesses, and agencies. It governs AI creative output ...

In today’s attention-scarce digital environment, brands face a rich yet daunting landscape of creative formats: stories, reels, long-form video, immersive spatial content (AR/VR), livestreams and more ...

Scope: The Washington-based advocacy group has put its creative and media business into review, Ad Age has learned. BBDO is ...

Brand moments are where luxury labels earn cultural credibility, but cultivating such equity is no small challenge.

Branding is no longer just about logos and slogans. Companies are embracing new strategies to stay relevant, connect with audiences and build lasting loyalty. Whether it’s by leveraging technology, ...

An announcement from Senior Director of Brand Marketing, Nathan Stewart: I’m thrilled to share that Tova Diamond has been promoted to Head of Brand Creative for our Brand Studio – The Post’s in-house ...

Salomon has tapped a former Nike designer as its new global brand creative director. The French outdoor brand has hired Nick Parkinson to the role and will collaborate with the executive board and ...

Kraft today (April 3) announced that it is unifying all of its sauces, spreads and dressings under a master brand called Kraft Sauces, per details shared with Marketing Dive. The move includes the ...