Despite deepening consumer distrust of AI content, marketers and streamers are embracing AI-powered products to bolster video ...

As OpenAI tests advertising inside ChatGPT responses, marketers are being forced to rethink performance, trust, and the ...

Improvements to Nextdoor Ads Manager continue to position Nextdoor as an indispensable platform to reach hyper local audiences at scale with maximized efficiency Improvements made to Nextdoor Ads ...

As promises of one-stop, AI-powered solutions proliferate, marketers will need to navigate the changed ecosystem and separate ...

Creative teams often need many variants across hooks, scripts, tones, and emotional deliveries. Magic Hour’s AI UGC Ad Generator is built to support this workflow by starting from an anchored first ...

In preparation for holiday shopping, TikTok is making updates across its AI-powered ad offerings, including Smart+ campaign creation, Symphony creative tools and its GMV Max feature, which automates ...

Marketers used to wait for obvious signals, like a product page view, a cart add or a keyword search, before triggering campaigns. But in today’s fractured landscape, those signals can arrive too late ...

Nearly 90% of advertisers use AI for video ads. Performance now comes down to creative inputs, data signals, and measurement.

Forbes contributors publish independent expert analyses and insights. I write about Corporate Reputation, Comms Strategy, and Marketing. Coca Cola launched a new AI-produced Christmas ad. Consumers ...

Explore Meta’s Q4 2025 earnings forecast, highlighting strong ad performance, rising AI costs, and the challenges faced by ...

Meta Platforms, Inc.'s FQ3 '25 earnings report has brought forth the acceleration in its top-line growth and the improving advertising monetization on a YoY basis. These developments have been ...