Ubisoft Entertainment SA’s founding Guillemot family are considering creating a new venture that would include certain Ubisoft assets as they seek to boost the French video-game company’s value, people familiar with the situation said.

Tencent and the Guillemot family are reportedly exploring a new venture to boost Ubisoft's value and regain control over key assets.

A new report from Bloomberg reveals that the Guillemot family and Tencent may currently be in talks to move select Ubisoft assets over to a brand-new venture (thanks, VGC ).

Tencent and Ubisoft’s founding Guillemot family are considering the creation of a new venture containing some Ubisoft assets, it’s claimed.

Tencent Holdings and Ubisoft Entertainment’s founding Guillemot family are looking at creating a new venture that would include certain Ubisoft assets as they seek to boost the French videogame company’s value,

Barclays (LON: BARC) analysts suggested in a note that the development might signal increased value for Ubisoft's holdings, though many questions remain unanswered. "This is not a take-out but it could imply more value for Ubisoft's assets," said the bank.