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Cracker Barrel faced widespread backlash after unveiling a new, simplified logo. The restaurant chain has now issued a ...
23hon MSN
Cracker Barrel refreshed its logo and paid the price. Here's what brand experts say went wrong.
Cracker Barrel badly misread its own customer base — and our culturally sensitive times — in trying to spruce up its image, ...
The logo change and store makeovers have upset customers and investors. The company's stock is down more than 10% since the ...
The restaurant chain wants to revive sales with a new look and food offerings, but many are upset that nostalgia isn't on the ...
SEC filings reveal that investor Sardar Biglari warned CEO Julie Felss Masino and her board at least four times the company ...
Cracker Barrel says it "could've done a better job" handling the rollout of its new logo, which has drawn mockery from every ...
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